My Testimonial

My journey with flowers and business began in the early 70’s, growing up in a family deeply rooted in the floral industry. My parents and grandparents on my father’s side were florists, and it was no surprise that I developed the same passion for flowers that they had. My father took over his first flower shop from his parents, and later, he and my mother opened a second store in Palos Verdes, California. While we eventually sold the second shop due to the challenges of managing it from a distance, my love for flowers never faded. 

As life unfolded, I pursued a second passion—technology. In 1981, I enrolled at DeVry Institute in Phoenix, Arizona, to study computer science, earning a bachelor’s degree in the field with a minor in business. DeVry offered an excellent education, equipping me with valuable skills that would shape my future, though I soon realized my heart remained in the floral world. After graduation, I returned to California, where my parents and I sought another opportunity in the flower business, ultimately opening a shop in Thousand Oaks. Unfortunately, I faced mental health challenges that made managing the store difficult, but I never gave up on my dreams. 

Today, I live with mental illness, but I manage it with medication, and it no longer controls my life. I’ve learned that no matter the circumstances, perseverance is key. As inflation and world events challenge us all, I remain committed to offering the best floral arrangements at the lowest possible prices—doing my part to create beauty in a world that can sometimes feel upside down. 

I also took the opportunity to combine my love of technology and creativity by designing my website, Conejo Valley Flowers. I poured my heart into it, and I invite you to visit and see the love that went into every detail. It’s more than just a website—it’s a testament to my journey, my passion for flowers, and my dedication to creating something beautiful for others. 

Through it all, I’ve been incredibly blessed with a loving family and a strong spiritual foundation. As a born-again Christian with Sephardic Jewish roots, I find strength and joy in my faith, and I dedicate this website to my Heavenly Father and Jesus Christ. It brings me much joy to say that I am a Mormon by religion.  I know that through faith, perseverance, and love, anything is possible. 

I’m grateful for the opportunity to share my story and my work with you. No matter where you are in life, I encourage you to keep going. Like Judge Judy says, “If you didn’t make it in your 20s, try again in your 30s…40s…50s, and so forth.” Life is a journey, and there’s always another chance to try, create, and succeed. 

I hope you enjoy my flowers, my website, and the love that I’ve put into both. 

Forever Amen.